What size is a LinkedIn profile banner?
1584 x 396 pixels, saved as a JPG or PNG under 8 MB. That is the specification on LinkedIn's Add or change the cover image on your profile page, updated seven months before we checked it on 4 November 2026. LinkedIn now calls the banner your cover image. Its older Photo won’t upload page, shown as updated two years ago, still calls it the background photo, gives the same 1584 x 396 and says GIFs aren't supported.
The banner sits behind your profile photo in the introduction section, and the help page warns that how it appears may change with the size of your browser window and your screen resolution. Here are five banner-shaped images, with LinkedIn's own figures:
| Where it shows | Size LinkedIn gives | Shape | File rules | LinkedIn page (age on 4 Nov 2026) |
|---|---|---|---|---|
| Profile cover image | 1584 x 396 | 4:1 | JPG or PNG, under 8 MB | Profile cover image (7 months) |
| Profile slideshow (Premium) | No separate size given; up to five images | Each shows for three seconds | Must meet LinkedIn's size and format requirements | Slideshow page (11 months) |
| Company Page cover | 1512 x 256, also the minimum | About 5.9:1 | PNG or JPEG, up to 3 MB | Page image specifications (3 months) |
| Life tab main image (Career Pages only) | 1128 x 376 | 3:1 | PNG or JPEG, up to 3 MB | Page image specifications (3 months) |
| Event cover | 1280 x 720 or 480 x 270; at least 480 wide | 16:9 | Upload from your device; cloud-stored images aren't supported | Create a LinkedIn Event (5 months) |
The shapes are our arithmetic: 1584 ÷ 396 = 4, 1512 ÷ 256 = 5.9, 1128 ÷ 376 = 3 and 1280 ÷ 720 = 1.78, which is 16:9. Post images, videos and documents follow different rules, covered in our guide to LinkedIn post sizes and dimensions.
Is a LinkedIn company banner 1128 x 191 or 1512 x 256?
1512 x 256. LinkedIn's Page image specifications list 1512 x 256 pixels as both the minimum and the recommended size for a Page cover image, in PNG or JPEG up to 3 MB. Third-party guides don't all agree: of two size guides published on 2 November 2026, Hootsuite’s lists a Page cover of 1128 x 191 pixels and Sprout Social’s lists 1512 x 256.
The two sizes are the same shape: 1128 ÷ 191 = 5.91 and 1512 ÷ 256 = 5.91. An old design scales up by 1512 ÷ 1128 = 1.34, so export it again at 1512 x 256 from the original file. A 1128 x 191 export is below the minimum LinkedIn lists.
LinkedIn adds layout advice on the same specifications page: the cover image might be trimmed horizontally or vertically to fit the screen, so keep key details away from the edges, especially the lower-right corner, and put important information in the centre. It also recommends an image with limited text and a high-resolution JPEG instead of a PNG. If you're deciding how much effort the company Page deserves at all, our personal profile vs company page guide covers that split.
What does LinkedIn's own help say about banners?
Use a photo, keep the text light and expect the frame to move. That is the drift of LinkedIn's own help pages, and it is a useful check on banners built from a wall of words and logos:
- Photos over logos. The profile cover page says photos will look better than images with logos, and the Page specifications say photos look clearer than images with logos.
- Blurry banners. LinkedIn's fix is to choose an image with a larger file size, then, if it is still blurry or pixelated, run it through a compression tool such as Trimage for Windows or ImageOptim for Mac before uploading. LinkedIn notes it doesn't provide support for third-party tools.
- LinkedIn Live takes over. When you start a LinkedIn Live broadcast, your cover image changes to show the stream and goes back afterwards. The page says there is currently no option to opt out.
- Ready-made images. Instead of uploading, you can pick from LinkedIn's custom image gallery; its custom cover image page says that feature is only available to members in the USA.
- Slideshows are Premium. Free members can upload a single cover image. The slideshow page names Premium Business, Sales Navigator and Recruiter subscribers; the main cover image page lists Premium Business, Recruiter Lite, Sales Navigator Core, Premium Pages and LinkedIn Learning. Up to five images rotate every three seconds, so a full loop takes 5 × 3 = 15 seconds and someone who looks at your profile for six seconds sees the first two. Put the main message on the first image. Company Pages can run a slideshow of up to five images too, with a Premium Company Page subscription and on desktop only (dynamic cover images).
One more limit: LinkedIn's cover image page, as checked on 4 November 2026, describes no way to attach a link, so anything written on a banner has to be read and typed. LinkedIn's page on website links says it removed the option to add a hyperlink to your profile that came with Creator Mode, and that website links continue through the custom button. The custom button page says that button is available only to a select group of Premium Business, Sales Navigator and Recruiter Lite subscribers. The Featured section, whose help page names no paid plan for it, can hold links to external websites, so a banner that names a next step should point there or give a short address.
What should a B2B founder put on a LinkedIn banner?
One message a buyer can read at a glance: who you help and with what, plus at most one proof point or one next step. Eight ideas follow, each with a sample line. The company names are samples, and any number you put on a banner should be one you can back up on a call.
| Idea | What goes on it | Sample line |
|---|---|---|
| 1. The promise | Who you help and the result, in under ten words | Payroll for UK firms with 20 to 100 staff (Northwind Payroll) |
| 2. One proof point | A result you can back up, next to the promise | Month-end close cut from 8 days to 3 |
| 3. Your product at work | A cropped screenshot of the screen buyers ask about, with a short caption | Every invoice matched to its order |
| 4. The team or the work | A real photo of your team, workshop or a client session, which suits LinkedIn's photos-over-logos advice | The Northwind team, Leeds |
| 5. What you post about | Your topic and rhythm, so a profile visitor knows why to follow | Every Tuesday: one B2B onboarding teardown |
| 6. A dated event | A talk, launch or webinar with its date; swap it out the week after | Speaking at Acme Summit, 12 March |
| 7. A next step | Where to go next, pointing at Featured or a short address | Client case studies in Featured below |
| 8. A three-image story (Premium) | Promise, proof and next step as a slideshow, with the promise first | Image 1 idea 1, image 2 idea 2, image 3 idea 7 |
Write the banner and your headline together so they say the same thing in different lengths; our 40 LinkedIn headline examples each say who you help and how, which is the same job. Idea 5 is a promise you then have to keep. Our LinkedIn post ideas for founders sort raw material into seven post types to rotate, and if writing is the bottleneck, Siela's LinkedIn Presence agent posts in your voice on the cadence you set and can show you every post first.
How do you add or change your LinkedIn banner?
Upload it from the camera icon in your profile's introduction section. These steps are from LinkedIn's cover image help page as it read on 4 November 2026; its Mobile tab covers the LinkedIn app without separating iPhone and Android.
On a computer
Click the Me icon, then View Profile. Click the Camera icon on the upper-right corner of your introduction section, then choose Upload a single photo, Create Slideshow (Premium) or Choose an image. Crop, filter, adjust, reposition, resize or rotate it, then click Apply. To change or delete a banner later, click the Edit icon on the upper-right corner of the cover image and choose Change photo or Delete photo.
In the LinkedIn app
Tap your profile photo, then tap it again to open your profile. Tap the Camera icon on the upper-right corner of the introduction section, upload a photo from your phone's library or pick one of the images shown, edit it and tap Save. To change it later, tap the cover image, then Edit, Add photo or Delete, and tap Save.
In a phone's web browser
Tap the Profile icon, tap the cover image section, then tap Change on the lower left of the Add background photo page. Take or upload a photo, drag it into position and tap Save on the upper-right corner.
Why won't my LinkedIn banner upload?
Check the file first. LinkedIn's Photo won't upload page asks for a PNG or JPG of at most 8 MB, says GIFs aren't supported, and suggests trying a different browser and then compressing the photo if it still won't upload.
When the file is right and the upload still fails, the fault may be on LinkedIn's side. We read four r/linkedin threads from 2026 in which people couldn't change their cover image even after trying the usual fixes: 28 March, 23 April, 23 April again and 21 June. In the first three, LinkedIn's help team account replied that its teams were aware and working on a fix. In the April threads, some commenters said it worked again after about 24 hours or several days, while others still reported the fault in May and June. In March, the poster could change the image about two hours after agreeing to let support into the account, but wasn't sure the two were linked. One commenter's view of what worked: "I shortened the name of the original image and converted it to a PNG." In the June thread the upload button had gone and only LinkedIn's gallery images were offered.
If it happens to you: save the banner as a PNG with a short file name, try once in another browser, and if it still fails, wait a day before you redesign anything. This week, measure your current banner against the 1584 x 396 canvas and the brief above, and replace it if the words sit at the edges.
Frequently asked questions
What is the best size for a LinkedIn banner?
For a personal profile, 1584 pixels wide by 396 tall, which is a 4:1 shape. LinkedIn's help centre recommends that size for the cover image and asks for a JPG or PNG file smaller than 8 MB. Keep text toward the middle, since LinkedIn says the way the image appears may change with window size and screen resolution.
What size is a LinkedIn company page banner?
LinkedIn's Page image specifications, updated three months before 4 November 2026, give 1512 x 256 pixels as both the minimum and recommended size for a Page cover, in PNG or JPEG up to 3 MB. Some guides quote 1128 x 191. That is the same shape but smaller, so re-export 1128 x 191 designs at 1512 x 256.
Why does my LinkedIn banner look blurry?
LinkedIn points to the file. Its advice for a blurry or pixelated cover image is to choose an image with a larger file size, and if it still looks soft, to run it through a compression tool such as Trimage on Windows or ImageOptim on Mac before uploading. It also says photos look better than images with logos.
Can you put a link in a LinkedIn banner?
Not as far as LinkedIn's help shows: its cover image page describes no link option (checked 4 Nov 2026), so an address on a banner has to be typed. LinkedIn removed the option, once part of Creator Mode, to add a hyperlink to your profile, and its custom button with a link is limited to a select group of Premium Business, Sales Navigator and Recruiter Lite subscribers. The Featured section, whose help page names no paid plan for it, can hold external links.
Can you have a moving or slideshow banner on LinkedIn?
A slideshow needs a paid plan, and LinkedIn's upload help says GIFs aren't supported. LinkedIn's help centre says Premium Business, Sales Navigator and Recruiter subscribers can build a slideshow of up to five cover images that change every three seconds, while free members can upload one image. Company Pages can get a slideshow of up to five images through a Premium Company Page subscription, set up on desktop.
Does LinkedIn crop banners on mobile?
It can. LinkedIn's profile help says how your cover image appears may change with your browser window size and screen resolution, and its Page help says a cover may be trimmed horizontally or vertically to fit the screen. Keep words in the centre and check the result in the app as well as on desktop.
Sources
- LinkedIn Help: Add or change the cover image on your profile (shown as updated 7 months ago) (checked 4 Nov 2026)
- LinkedIn Help: Photo won't upload to your profile (shown as updated 2 years ago) (checked 4 Nov 2026)
- LinkedIn Help: Enhance your profile cover image with a slideshow (shown as updated 11 months ago) (checked 4 Nov 2026)
- LinkedIn Help: Image specifications for your LinkedIn Pages and Career Pages (shown as updated 3 months ago) (checked 4 Nov 2026)
- LinkedIn Help: Create a LinkedIn Event (shown as updated 5 months ago) (checked 4 Nov 2026)
- Hootsuite: Social media image sizes for all networks [November 2026] (published 2 Nov 2026)
- Sprout Social: The Ultimate 2026 Social Media Image Sizes Guide (published 2 Nov 2026)
- LinkedIn Help: Custom cover image (shown as updated 11 months ago) (checked 4 Nov 2026)
- LinkedIn Help: Adding website link to profile available through Premium Business plan (shown as updated 1 year ago) (checked 4 Nov 2026)
- LinkedIn Help: Add or remove a custom button from your profile (shown as updated 10 months ago) (checked 4 Nov 2026)
- LinkedIn Help: Manage featured samples of your work on your LinkedIn profile (shown as updated 3 years ago) (checked 4 Nov 2026)
- r/linkedin: Bug: Can't change Cover Image? (read via archive 4 Nov 2026) (28 Mar 2026)
- r/linkedin: Profile Banner Upload or Choice Constantly Fails (read via archive 4 Nov 2026) (23 Apr 2026)
- r/linkedin: I CAN'T CHANGE THE COVER IMAGE AT ALL (read via archive 4 Nov 2026) (23 Apr 2026)
- r/linkedin: Cannot Change Cover Image (read via archive 4 Nov 2026) (21 Jun 2026)
- LinkedIn Help: Add dynamic cover images to your LinkedIn Page (shown as updated 6 months ago) (checked 4 Nov 2026)